Hello,

I’m Merve.
A
Manchester-based
Product Designer.

Most recently, I led the end-to-end design of a complex data management platform, from early product definition through to development-ready delivery. I also built and maintained its design system, working closely with product managers, engineers and users to make complex workflows clearer, more consistent and easier to use.

Previously, I designed e-commerce, financial technology and blockchain products across responsive web and mobile experiences.

Experience

  • 9+ years designing digital products

  • Led design systems used across multiple products

  • 0 → 1 product launches

  • Fintech, Blockchain, B2C, Data & SaaS

  • UK-based, working globally

My Design Process

  • Research & Discovery

    Understanding users, business objectives, and technical constraints to identify the right problems to solve.

  • Product Strategy

    Turning insights into clear priorities, user journeys, and experience principles that guide decision-making.

  • Design Execution

    Creating intuitive, scalable experiences through exploration, prototyping, testing, and iteration.

  • Launch & Optimisation

    Partnering with engineering teams to deliver high-quality products and continuously improve them through data and feedback.

Testimonials