Hello,
I’m Merve.
A Manchester-based
Product Designer.
Most recently, I led the end-to-end design of a complex data management platform, from early product definition through to development-ready delivery. I also built and maintained its design system, working closely with product managers, engineers and users to make complex workflows clearer, more consistent and easier to use.
Previously, I designed e-commerce, financial technology and blockchain products across responsive web and mobile experiences.
Experience
9+ years designing digital products
Led design systems used across multiple products
0 → 1 product launches
Fintech, Blockchain, B2C, Data & SaaS
UK-based, working globally
My Design Process
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Research & Discovery
Understanding users, business objectives, and technical constraints to identify the right problems to solve.
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Product Strategy
Turning insights into clear priorities, user journeys, and experience principles that guide decision-making.
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Design Execution
Creating intuitive, scalable experiences through exploration, prototyping, testing, and iteration.
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Launch & Optimisation
Partnering with engineering teams to deliver high-quality products and continuously improve them through data and feedback.
Testimonials