Building a single, global, cloud-native FIX Hub
ProductIress FIX Hub
Iress provides software to the financial services industry. The FIX Hub brings next-generation tools and services together for best-in-class FIX onboarding.
Details
Problem
Customers struggled with existing FIX solutions, across many user types with intricate workflows.
Solution
One global FIX Hub with an intuitive interface to onboard, manage transactions and find information easily.
Result
Moderated usability testing came back positive: users praised its simplicity and felt more secure sharing financial information.
Impact
CONTEXT
Iress builds software for financial services. The goal: the best-in-class FIX onboarding experience available anywhere.
As Senior Product Designer, I was responsible for building a single, global, cloud-native FIX Hub with next-generation tools and services.
I worked closely with developers and stakeholders so the Hub was designed around customer needs, using the latest technologies and industry best practices.
USER RESEARCH
I interviewed users to document intricate FIX workflows and hear first-hand where they got stuck.
Involving end users directly gave us real stories of the obstacles they met with existing FIX systems.
I also looked for emerging trends and technologies that could make the Hub a better experience.
PRODUCT ROADMAP
Research became a comprehensive roadmap and an affinity diagram of needs, wants and pain points.
Key features and capabilities of the Hub: cloud-native architecture, next-generation tools and services.
Needs, wants and pain points from every interview, grouped together.
Done with product managers and stakeholders, using Miro and Figma.
WIREFRAMES + HIGH FIDELITY
From wireframes shaped with product managers to high-fidelity screens ready for development.
We reviewed wireframes often with product managers and owners to meet stakeholder and user needs.
I joined daily scrums, ran design review sessions and kept design and development aligned.
USABILITY TESTING
Moderated sessions with people who use VeriFIX and miniFIX shaped the final design.
I guided participants through specific tasks, recorded their interactions and collected feedback.
People praised the simplicity and ease of use, and felt more secure sharing financial information.
CONCLUSION
A FIX Hub that makes exchanging financial information simple, efficient and secure.
User research and testing led to a system that simplifies financial information exchange and helps users take control of their finances.